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: Money spent on advertising is money spent as well as any I know of.It serves directly to assist a rapid distribution of goods at reasonable prices，thereby establishing a firm home market and so making it possible to provide for export at competitive prices.By drawing attention to new ideas it helps enormously to raise standards of living.By helping to increase demand it ensures an increased need for labour，and is therefore an effective way to fight unemployment.It lowers the costs of many services：without advertisements your daily newspaper would cost four times as much，the price of your television license would need to be doubled，and travel by bus or tube would cost 20 percent more.

And perhaps most important of all，advertising provides a guarantee of reasonable value in the products and services you buy.Apart from the fact that twenty-seven acts of Parliament govern the terms of advertising，no regular advertiser dare promote a produ
If its message were restricted merely to information，which would be difficult to achieve，for even a detail such as the choice of the colour of a shirt is subtly persuasive，advertising would be so boring that no one would pay any attention.But perhaps that
A.he understands the cost of advertising well
B.advertising costs money like everything else
C.it is worthwhile to spend money on advertising
D.everyone knows advertising is money consuming